Shoppers can identify fraud websites that are designed by the scammers by checking the website discount, owners profile, policies, contact information, website logo, Whois details, website URL.The Shoppers should double-check the shopping sites."Raising a glass to Britain's Indian pubs". "The Triumphant Story of Britain's Desi Pubs". When the East Is in the House: The Emergence of Dance Club Culture among Indian-American Youth (Thesis). Archived from the original on February 13, 2020. "Calendars Tell History: Social Rhythm and Social Change in Rural Pakistan" (PDF). The lives of South Asians in America, or desis-a term meaning "of the land" from the Hindi/Urdu word desh, or country-are both historically constituted and circumscribed by global processes and the limitations of what is possible today. Hip Hop Desis: South Asian Americans, Blackness, and a Global Race Consciousness. ^ Sharma, Nitasha Tamar (17 August 2010).Kehler, Michael Cornish, Lindsay (17 June 2010). Make that pan-ethnic: Anyone with heritage from the subcontinent-India, Pakistan, or Bangladesh-can identify as a 'desi' and partake in 'desi' culture.
But as South Asians have built up diasporic communities around the world, 'desi' has traveled with them, used not as a put-down but as an expression of ethnic pride.
^ a b Zimmer, Ben (27 September 2013). There is raga in Indian classical music known as "Desi". The desi gharanas further developed into the present-day adavus. The medieval developments of the classical Indian dance and music led to the introduction of desi gharanas, in addition to the classical gharanas codified in Natya Shastra. The Natya Shastra refers to the regional varieties of folk dance and music elements as desi, and states that these are meant as pure entertainment for common people, while the pan-Indian margi elements are to spiritually enlighten the audience. In Canada, desis have established sizable ethnic enclaves in areas such as Brampton, Ontario (suburban Toronto) and Surrey, British Columbia (suburban Vancouver). There are now dedicated radio stations catering to British-South Asians such as the BBC Asian Network. In the UK, desi communities have continued the fusion culture which first emerged during the rule of the British Raj, influencing music, art, fashion and food. The growing demand of popular programming for South Asians caused MTV to launch the desi-targeted television channel MTV Desi. For example, urban desi is a genre of music formed by the fusion of traditional Indian and Western urban music. In the U.S., as in other countries, some diaspora desis are creating a "fusion" culture, in which foods, fashions, music, and the like from many areas of South Asia are "fused" both with each other and with elements from Western culture. "Surahi" written in Samrup Rachna calligraphy used to write Hindustani, which is widely spoken throughout the northern part of the Indian subcontinent as a lingua franca. For example, all things Indian including Indian expatriates were referred to as "desi". and UK, their countries of origin were colloquially referred to as deś. As increasing numbers of students from the subcontinent arrived in the U.S. Īfter the passage of the Immigration and Nationality Act of 1965, the United States dramatically increased immigration from the subcontinent. The desi/vilāyati pair of antonyms is widely used in subcontinent languages (Hindi, Urdu, Punjabi, Bengali, etc.). People from the subcontinent living in vilāyat (Britain) or in other Western countries refer to themselves and their ethnic culture as desi. ĭesi contrasts with the Hindustani language word vilāyati (Anglicised as " Blighty"), which originally referred to Afghanistan and Central Asia, over time it came to refer to Britain (during the British rule vilāyat, an Arabic-origin word meaning 'state', signified Britain) but may also refer more generally to anything that is European or Western. The word "Desi" is used to refer to something "from the country" and with time its usage shifted more towards referring to people, cultures, and products of a specific region for example, desi food, desi calendars, and desi dress. The word "Desi" comes from the Sanskrit word "Desh" meaning "country". 
Thus, svadeśa (Sanskrit: स्वदेश) refers to one's own country or homeland, while paradeśa (Sanskrit: परदेश) refers to another's country or a foreign land. The first known usage of the Sanskrit word is found in the Natya Shastra (~200 BCE), where it defines the regional varieties of folk performing arts, as opposed to the classical, pan-Indian margi. Deshi is borrowed from the Hindustani desī ( देसी/ دیسی), 'national', ultimately from Sanskrit deśīya, derived from deśa ( देश) 'region, province, country'. The ethnonym belongs in the endonymic category (i.e., it is a self-appellation).
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